Marketing Managers: where your skills can take you
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Most common qualification in Australia: a bachelor degree (38% of workers, 2021 Census) · Australian median pay for Advertising, Public Relations and Sales Manager: A$139,200 full-time (Jobs and Skills Australia)
Job names and descriptions on this page come from the US government's job list (O*NET). Some use American words, for example "elementary school" for primary school.
Three moves that use what a marketing manager already knows
Ranked by how much of the job's skills and knowledge carries over. Each one says what the move usually costs in study.
Advertising and Promotions Managers
🧰 Your current job already uses reading people, sound judgement, bringing people around to an idea and solving difficult problems.
🎓 No more study. Your current level of study is usually enough. The most common level in Australia is a bachelor degree (38%).
🔎 Find degrees on Course Seeker ↗ (type the job's name there)
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
Sales Managers
🧰 Your current job already uses reading people, bringing people around to an idea, sound judgement and negotiating.
🎓 No more study. Your current level of study is usually enough. The most common level in Australia is a bachelor degree (38%).
🔎 Find degrees on Course Seeker ↗ (type the job's name there)
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
Management Analysts
🧰 Your current job already uses reading people, sound judgement, solving difficult problems and working in step with other people.
🎓 No more study. Your current level of study is usually enough. The most common level in the US is a bachelor's degree (67%).
🔎 Find degrees on Course Seeker ↗ (type the job's name there)
Conduct organizational studies and evaluations, design systems and procedures, conduct work simplification and measurement studies, and prepare operations and procedures manuals to assist management in operating more efficiently and effectively. Includes program analysts and management consultants.
These are the three closest moves. The full list holds 24. Answer four quick questions — how much more study, which field, what you want more of, where you live — and the list fits you. Subscribers can plan any move.
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O*NET 30.3 — This service incorporates information from the O*NET 30.3 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. JobMatcha has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications.
ABS ANZSCO 2022 Australian Update — Australian occupation tags are derived from the Australian Bureau of Statistics ANZSCO 2022 Australian Update correspondence tables (ABS, © Commonwealth of Australia, licensed under CC BY 4.0), bridged to U.S. occupations via U.S. Bureau of Labor Statistics SOC crosswalks (public domain). Only high-confidence (>= 0.8) one-to-one chains are shown; other mappings are withheld as 'Australian data unavailable'.
Australian pay and shortage lines: Jobs and Skills Australia.