For side hustles, freelancing and a business of your own

Turn what you're good at into a business

Not sure what you'd even start? We read your strengths, match ideas you could carry, and give you small, cheap ways to test one before you give anything up.

Start with the free test · about 16 minutes · no account needed

Take the free test → See how it works

A woman arranging handmade candles and ceramics on a market table

How it works

Three steps, starting from you

1
KNOW YOURSELF

Take the Career Explorer

A free test of your strengths and working style — the foundation everything else builds on.

2
MEET YOUR IDEAS

See the businesses that fit

The Studio matches business and side-hustle ideas to your strengths — plus the partner who would complement you.

3
TEST SMALL

Try before you leap

Every idea comes with small, cheap experiments to run on the side.

Ideas in every direction

What could yours look like?

A real estate agent showing a couple through a home
Real estate agent
A mortgage broker going through paperwork with a client
Mortgage broker
A man building his business plan on a laptop
Entrepreneur
A café owner steaming milk at his espresso machine
Café owner
A consultant walking a client through a laptop
Technology consultant
A tutor helping a young student with her workbook
Tutor
A dog groomer brushing a small fluffy dog
Dog groomer
A real estate agent showing a couple through a home
Real estate agent
A mortgage broker going through paperwork with a client
Mortgage broker
A man building his business plan on a laptop
Entrepreneur
A café owner steaming milk at his espresso machine
Café owner
A consultant walking a client through a laptop
Technology consultant
A tutor helping a young student with her workbook
Tutor
A dog groomer brushing a small fluffy dog
Dog groomer

What's inside

The Business Studio

Business idea scans

We read your resume and surface businesses your experience could carry.

1 FREE TO TRY
Ideas matched to you

Ideas matched to your test results — not a generic list.

PREMIUM
Readiness check

Are you set up to start — and what to sort out first.

PREMIUM
Your complementary partner

The partner whose strengths fill your gaps.

PREMIUM
An honest note: we don't promise riches. We help you pick a well-fitted idea and test it cheaply before you commit.

What it costs

Try it free. Upgrade when you're ready

Free · $0
  • The Career Explorer test and your identity results
  • 1 business idea scan, read from your resume
  • Your report preview — the matched businesses stay blurred until you unlock
Premium · A$29.95 / month
  • The Business Studio in full — ideas matched to you, and your complementary partner
  • 20 business idea scans a month
  • The full written report, readiness check and small experiments
  • Cancel anytime from your own account

Questions

Before you start

Do I need a business idea already?

No — that is the point. The test finds your strengths, and the Studio brings the ideas to you.

I have a job. Is this still for me?

Yes. The experiments run on the side, while your pay keeps coming in.

What does the free test involve?

About 16 minutes, no account needed. You get your personality family and strengths immediately.

Find out what you'd build

The test is free, takes about 16 minutes, and needs no account.

Take the free test →